Case Studies

Brow Lounge

CHALLENGE: The Brow Lounge wanted to launch a proprietary, branded eyebrow stencil to sell in their flagship salon and nationally online and in retail.

SLATE'S SOLUTION: Slate studied the competitive landscape and created a compelling package, taking the client’s designs and creatingflexible, reusable stencils. Brow Lounge had an established logo, so we created a signature look for the brand and carried it across packaging, flyers, tradeshow booth, website, stationary and business cards.

RESULT: Slate Marketing took Brow Lounge’s stencils from concept tofinished product in under two months and revamped their brand identity to be competitive in the retail landscape. The client was thrilled with the results and the stencils are selling briskly!

Reynolds American Tobacco